Our Team

Built by Founders.

Backed by Legacy.

ABOUT US

Meet the architects behind the Founder’s Legacy Engine™ — a team of operators, investors, and mission-driven strategists who’ve scaled, exited, and rebuilt more times than most have dared to dream.

MATSON Capital TEAM

Leadership

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Mike Matuz

Founding Partner & Strategic Capital Architect

A serial founder turned investor with a track record in DTC rollups, subscription brand scaling, and strategic acquisitions. Mike’s unique edge lies in seeing both the operator’s pain and the investor’s potential — and aligning them into legacy-grade capital events.

Ben Madden

Founding Partner & Brand Positioning Advisor

Formerly with Maxim Magazine, Ben brings an elite branding lens forged through years of positioning household names. He ensures every founder we partner with becomes the category king — or creates a new category entirely.

Amanda Matuz

Chief of Operations & Client Success

The glue between backend infrastructure and forward momentum. Amanda translates chaos into clarity, ensuring every operational overhaul, fulfillment upgrade, and growth plan is not only executed — but experienced with precision and care.

Dee Marion

Capital Coordination & Founder Experience

A frontline force of empathy and action. Dee works directly with founders to navigate onboarding, support, and day-to-day coordination across our SWAT Ops teams — making the transformation from burnout to breakthrough seamless.

Dakota Meyer

Strategic Partner, Founder Advocacy

Medal of Honor recipient and decorated operator, Dakota brings deep discipline, no-BS leadership, and a legacy-first mindset to our founder support ecosystem. His role ensures our capital partnerships are forged in integrity, not just spreadsheets.

We’re Not Just a Team —

We’re a Founder-First Coalition.

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At Matson & McMadden, your business isn’t passed down a chain of account managers. You work directly with people who’ve been in the trenches — and know how to build, scale, and protect what matters.

Matson & McMadden | Private Capital for Founders Who Think in Legacy, Not Just Liquidity

We don’t just manage assets. We build dynasties.

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